How Much Does It Cost to Produce Animation – and Why?

If you’re considering adding an animated video to your marketing strategy, you’re on the right track.

The video makes up for over 30% of all online traffic today. After watching a video, 64% of users are more likely to buy a product online.

Consider this example:

Three years ago, Crazy Egg created an animated explainer video that increased their monthly income by $21,000. Besides adding a boost to their bottom line, the video proved to be a timeless piece of content – Crazy Egg is still using it! That’s the kind of ROI we’re talking about when it comes to animation.